Kiss' Gene Simmons wants to trademark 'rock on' hand gesture - WLOX.com - The News for South Mississippi

Kiss' Gene Simmons wants to trademark 'rock on' hand gesture

Gene Simmons wants you to rock on, but you may have to pay for it. (Source: Rich Fury/Invision/AP) Gene Simmons wants you to rock on, but you may have to pay for it. (Source: Rich Fury/Invision/AP)

(RNN) – Gene Simmons wants you to rock on, but you might have to pay him for it. 

Most people, at some point, have raised their hand, extended the pinky, index finger, and thumb and folded down their ring and middle finger to tell someone to "rock on." Or, that they love someone.

Simmons, one of the founders of the rock band Kiss, claims he invented the "rock on" gesture and wants to trademark it.

The rocker filed an application with the U.S. Patent and Trademark office and says he first used the gesture commercially on Nov. 14, 1974, during the band’s “Hotter Than Hell” tour.

The Washington Post found other instances of the gesture being used by a band named Coven on their album cover in 1969, and by John Lennon on the cover of The Beatle’s “Yellow Submarine/Eleanor Rigby” single released in 1966. Kiss was formed in 1973.

What about Spiderman? How will he shoot webs out of his wrists? If Simmons is able to trademark the gesture, moviemakers will have to figure it out in time for the next time they replace Spiderman.

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And it is doubtful American Sign Language will replace it’s the sign for “I love you” so Simmons can rock and roll all night and party every day.

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The gesture is awfully close to the “Hook’em Horns” sign from the University of Texas - just fold down your thumb.

The application has been accepted but not assigned to an agent.

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