OCEAN SPRINGS, MS (WLOX) - Businesses are tallying up their sales as the first day of the Mississippi sales tax holiday comes to an end. Did you rush to the stores or did you stay home to avoid the crowds? In Ocean Springs, the tax-free holiday coincides with the city's July Sidewalk Sale. That gave both shoppers and merchants a double bonus.
What's N Women's Boutique on Bienville Boulevard celebrated its grand opening in Ocean Springs Friday. It was perfect timing. This is the first year the women's clothing and accessories store is participating in the sales tax holiday in Mississippi.
"I think it's going to bring out a lot of shoppers today, enjoy the sales, especially the tax-free weekend," said Stephanie Nguyen, one of the co-owners of the business.
On top of the tax savings, the store tried to entice customers with discounts and drawings.
"I think it's great!" one shopper commented. "I mean, it's hard to afford the things that kids want, the brands that they want. It gives extra incentive to get out and shop. I told my husband I'm saving him money shopping this weekend."
The tax break only applies to certain clothing and shoes that cost less than $100 each. The holiday is happening at the same time as the city's July Sidewalk Sale. Some merchants placed a few of their merchandise outside, along with signs reminding customers to take advantage of the seven-percent savings.
"It's been good. We had a brisk moment this morning and we had some orders come in," said business owner Daniel Martin.
Martin opened Common Threads Uniform Shoppe five years ago. He has seen a jump in business every time the tax-free weekend rolls around.
"It's pretty big. I usually triple what I do on a normal weekend," said Martin.
That's the kind of sales new business owners hope to see for many years to come.
"We're all real excited to open up here. We feel like it's a great location," said Nguyen. "I hope we're here for a long, long time."
The sales tax holiday ends at 12:00 midnight Saturday.