BILOXI, MS (WLOX) -
It might have been a rainy Saturday, but there was a big light shinning over South Mississippi.
CBS travel editor and worldwide radio host Peter Greenberg brought his show to Biloxi to entice tourists to stop by and pay us a visit.
Greenberg said, "For me, my favorite part about Mississippi is the people, of course."
During the live broadcast Greenberg showcased many of the things that make South Mississippi charming and unique.
Among those he talked with were representatives from Cruisin' the Coast, Mary Mahoney's, INFINITY Science Center and the Ohr-O'Keefe Museum.
"There is so much to discover in terms of the food, the history. Who knew that Frank Gehry designed a museum here, people think of Frank Gehry as designing museums in world capitol cities. Biloxi, how did that happen? Guess what? Show up and find out," Greenberg said.
He sent that message out over the airwaves to more than 420 radio stations across the country.
"You have a great number of people who come here because they are driving through. They are in the region and know it. It's the people that are not from the region that need to discover it and find out all the different things you can do here that are not in the brochure," Greenberg said.
Beth Carriere with The Gulf Coast Convention and Visitors Bureau says bringing Greenberg to town was a great way to spread the word.
"With his following, we feel pretty sure that an adequate amount of attention has been brought to the Mississippi Gulf Coast, and in that most certainly more tourists will be brought," Carriere said.
Greenberg has more than three million faithful listeners.
Carriere said, "Many have actually stopped and said, 'We love you! We listen to you every Saturday.'"
The hope is those who tuned in this weekend will be traveling to South Mississippi soon.
Greenberg said once they head this way, "The smart hotels and casinos will say to you, 'Hey. We are the enablers. While you are here, let me show you something else, because if you discover something else you will come back.'"
Click here to learn more about Greenberg and his broadcast in Biloxi.
Copyright 2012 WLOX. All rights reserved.
All content © Copyright 2000 - 2013 WorldNow and WLOX, a Raycom Media Station. 
