Ohr O'Keefe Museum looking to expand audience

BILOXI, MS (WLOX) - The architecture is unmistakable, and the name is synonymous with Gulf Coast Art.

"It is so awesome. The Ohr Museum is great. Look at the architecture, the buildings, and everyone they bring in has a great story to tell," Nita Chase, Ocean Springs Resident.

However, it seems that the Ohr O'Keefe Museum of Art is struggling to attract the large number of visitors they anticipated when opening last November.

"Our challenge is we still look like a partial construction site and as a matter of fact, are, but that is good news and that building will be opening soon," said Executive Director Denny Meacham.

The museum has also been struggling financially thanks to underestimated operating costs, something that could be helped with more patrons.

"I think one of the things that's so important to us to let the public know is that, of course, the coast is such a center of art activity for Mississippi," said Meacham.

To appeal to a larger audience the museum holds Second Saturday events that feature different artists, as Mississippi Mondays when residents get in free.

"It's really positive, and I think one of the things because we've only been open six months. It's taken a while to take hold, but I think it will be a regular activity on the coast that people look forward to," said Meacham.

Museum officials have said they seen a steady stream of visitors, however they hope to expand their audience to reach all coastal residents.

"Just come and do it the first time, and after you do it once, you will stop and do it every time they're an event here."

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