Lana Aultman has five children to feed back home. But before she can think about dinner, she has hundreds of new lunch customers to feed.
Aultman is a team leader at Whataburger's first Mississippi store. She said the job is a second income.
"My husband is the main bread winner," Aultman said during a break from kitchen detail. "But it's a supplementary income. And they do take care of their employees as far as pay wise."
This Whataburger franchise is based out of Houston. It just hired 90 South Mississippians to open its D'Iberville restaurant.
Dick Meador is its chief operating officer. He thinks south Mississippi is "a good market, a growing market."
Meador greeted many of his opening day guests. He said the D'Iberville store is just the beginning. Investors have much bigger plans for the coast.
"Probably in the South Mississippi area, 15-20 (stores)," he said. "That's over the next several years. But a lot of that depends on good sites and locations and all that, too. We're going to do as many as we probably can do."
Whataburger will hold a similar celebration this December, when a store on Highway 49 in Gulfport opens for business.