United Way kicks off superhero campaign to raise $2 million

JACKSON COUNTY, MS (WLOX) - By Patrice Clark – bio | email

JACKSON COUNTY, MS (WLOX) – The United Way of Jackson and George Counties announced Thursday it will raise $2 million for several South Mississippi non-profits.

Dozens of South Mississippians came dressed as Batman and Superman to kickoff the United Way campaign in Jackson County. It's part of this year's theme "Superheroes United in Action."

"Help us reach our goal this year, which is $2 million," Chairman Richard Schenk said.

It will be challenging raising that much money in just two months, but the "superhero citizens" are up for the challenge.

"Clearly the economy has an effect on the national and the people locally. We need to do what is necessary to make the Jackson and George Counties' campaign a success.

The United Way financially supports 20 organizations, including Singing River Industries. This mental health organization receives $100,000 a year to provide workforce training programs for the mentally challenged.

"What I like about this program is the saw shop because I like to work with wood and other things," workforce training worker Julian Hurd said.

Executive Director Sherman Blackwell said United Way's dollars help keep his program running because a big chunk of federal grant money was recently cut from his budget.

"From a dime, to a dollar, to a thousand dollars, every donation makes an impact," Blackwell said.

United Way hopes to continue making a positive impact in communities with the unified support from South Mississippians.

So far, the United Way has raised more than $500,000. The organization hopes to collect $2 million by this first week in November.

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